Operating margins of $1.44 per client day. EBITDA levels described as "not investable." And yet the public message from Canberra is that providers are gouging older Australians. Frank Price says the numbers tell a very different story.
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Under the old system, providers could absorb 35-45% of an elderly person's entire care budget in admin fees before a minute of actual care was delivered. Support at Home was supposed to fix that. Price caps were supposed to be how. So where are they?
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With package management fees removed, some home care providers are scrambling to recover revenue by offering sign-up rewards. The real cost, says Sophie Morell, may be paid by older Australians who lose essential support time.
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