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Digital marketing that delivers

We are authentic, creative, driven, and have a passion to see our brand grow just as much as our clients.

These are the types of relationships that breed success.

HelloCare has spent the best part of the last decade capturing the hearts and minds of those within the aged care sector through a unique blend of informative and entertaining aged care content, and we would like to extend an invitation of opportunity to those wishing to utilise the strength of our platform and share their ideas and services with the world. 

We like to have fun, but we also take our role very seriously. 

There is a weight of responsibility that comes when dealing with society’s most vulnerable, especially when you consider just how small their representation is within mainstream media and social conversation.

Our relationship with our audience is one that was built on trust, and this trust has resulted in a bond with our loyal readers that can influence trends and insight into behavioural change.

If you want to get your brand out there, then get in contact with us at [email protected]

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PM apologises for aged care failures

  The prime minister has apologised for the failures in the aged care system, after the royal commission put the blame for shortcomings squarely on the shoulders of the federal government. At a press conference today, he said, “On the days the system falls short, on the days that expectations aren’t met, I’m deeply sorry... Read More

It’s hard to think about, but frail older women in nursing homes get sexually abused too

Eliminating sexual abuse in nursing homes is a major challenge. We don’t often think of older women being victims of sexual assault, but such assaults occur in many settings and circumstances, including in nursing homes. Our research, published this week in the journal Legal Medicine, analysed 28 forensic medical examinations of female nursing home residents... Read More

Understanding the True Reality of People Living with Dementia

‘People living with dementia are not mad, but have a condition that affects cognition, not who they are or the place they hold within the world, so please treat them with dignity, do not make fun of them, and do not be ashamed.’ (Boden.1998) I am going to try and break the taboo. Why be... Read More
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